Privacy Policy

Expora ("we", "our", "us") operates the website tryexpora.com and the Expora visual algorithm workspace. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, join our whitelist, or use our products and services. By using our services, you consent to the practices described in this policy.

1. Information we collect

Information you provide. When you join our whitelist, request product information, or contact us, we collect your email address, name (if provided), and any message or preference you share. We may also collect UTM parameters (e.g. source, campaign) when you arrive from a marketing link.

Information collected automatically. When you access our website, we collect certain technical data such as your IP address, browser type and version, device type, referring URL, and general usage data (e.g. pages visited, time on site). We use this to operate, secure, and improve our services and to understand how our product is used.

Cookies and similar technologies. We use cookies and similar technologies to maintain your session, remember preferences, and analyze traffic. You can control cookies through your browser settings. Disabling certain cookies may affect site functionality.

2. How we use your information

We use the information we collect to: (a) provide, operate, and improve the Expora product and website; (b) send you product updates, waitlist confirmations, and relevant communications where you have consented or we have a legitimate interest; (c) analyze usage and trends to improve user experience; (d) protect against abuse, fraud, and security incidents; and (e) comply with applicable laws and enforce our terms.

We do not sell your personal data to third parties. We may share data with service providers (e.g. hosting, analytics, email delivery) who process it on our behalf under strict contractual obligations.

3. Legal basis (EEA/UK)

Where applicable under the GDPR, we process your data based on: consent (e.g. marketing, whitelist); performance of a contract or pre-contractual steps; our legitimate interests (e.g. security, product improvement); or legal obligation.

4. Data retention

We retain your information only as long as necessary to fulfill the purposes described in this policy or as required by law. Whitelist and contact data are retained until you withdraw consent or request deletion, or for a reasonable period after our last interaction, unless a longer retention is required for legal or security reasons.

5. Your rights

Depending on your location, you may have the right to: access, correct, or delete your personal data; restrict or object to certain processing; data portability; and withdraw consent. You may also have the right to lodge a complaint with a supervisory authority. To exercise these rights, contact us using the details below.

6. Security

We implement appropriate technical and organizational measures to protect your data. For more detail, see our Security page.

7. Changes

We may update this Privacy Policy from time to time. We will post the updated version on this page and indicate the "Last updated" date. Continued use of our services after changes constitutes acceptance of the revised policy.

8. Contact

For privacy-related requests or questions, contact Expora at: partnerships@expora.io or via the contact options on our website.